Hello Lovely Lady, and Welcome 

I am here to help you consistently show up in your biz and for your dream clients without burnout but rather in and with your full creative potential. 

Being a heart centered, passion driven, creative female entrepreneur, like you, means that you really love your work and what you do. You followed your heart and have taken your passion and purpose and combined these with your talents, strengths, and entrepreneurial skills to create a business you absolutely love and are super proud of.

You love working in your biz, the serving your dream clients part; as much as you do working on your biz, the creating and growing your dream biz part; as it can all be super exciting, and it really does feel more like you are having fun, than work. 

If you are like me, you have also probably often been asked “when do you plan to get a real job” … but you and I both know, what you do is a real job and actually your dream job. 

Staying in your vibe whilst serving your dream clients feels great as everything flows.

Don’t you just love how everything flows when you are in your creative zone and space of genius.

 You are able to consciously create and consistently produce amazing new content just like that, launch value packed services that your audience will absolutely love; and still have the energy to show up and serve your dream client at your best, and easily get her great results. 

Your Biz is your passion and purpose… 

I know that having your own successful business, is more than just a career for you, it’s an extension of you; as it’s what you have built from the ground up, with your own sweat and tears, and with you as the Heart and Soul. Your work is a source of fulfilment plus it gives you the ability to express your creativity and how you show up in the world. 


Making a positive impact in the woman’s lives that you work with really makes your heart happy 

Fulfilling your purpose in life through your work gives you great satisfaction, and something I am sure you have learnt over time too, like I have, is that you can make a difference in the world and benefit too; and that it really is ok to make a lot of money doing what you love. 



The freedom to choose where you work from, so you are location independent,
and get to travel and go on holiday when your heart desires. 

The freedom to choose how many days and how hours you work a week,
buying yourself quality time with your friends and family and for yourself. 

The freedom to choose who you work with, so that you work your dream clients and with woman who really get you and see the value in what you offer. 

The freedom to choose how much you earn, scaling your business to consistently reach your income goals is totally possible for you when you are at the realm in your full potential. 

The freedom to choose and create your dream lifestyle.

flexibility and freedom

What you often forget about though, when trying to balance everything,

is Burnout!

For female entrepreneurs burnout comes in the form of passion or compassion fatigue or a combination of both; and you usually only realise it when it is happening, leaving you feeling completely drained and depleted.  

Even the smallest bouts of burnout will impact your self-confidence and make you start to doubt yourself, as with the sudden drop in your energy, it immediately impacts your mental and emotional state of being. For a creative, you know, that any hint of doubt can waste precious time and energy when it comes to completing tasks on time to the high quality you strive for. 

The great news is that there is a solution to avoiding burnout, so that you can consistently work in and with your full creative potential!

Private Coaching

Let’s work closely together over 3 months, where I will personally lead you through my on-line signature Coaching Program; teaching you how to unlock your full creative potential so that you can consistently show up in your business and for your dream clients. 

Group Coaching

Join an intimate group of like-minded high vibe ladies and together I will lead you, and the group, through my 3 month signature Coaching Program; where you shall learn how to consistently show up in your business and for your dream clients by unlocking your full creative potential. 



I absolutely love my job, which is my purpose, and I feel so blessed to have been gifted with the natural talent and ability to teach women, like you, how to reach your full potential. 

I was born in Durban, which is on the coast of sunny South Africa and when I was 14 all I wanted to be when I grew up was an Aerobics Instructor. I guess that’s where my desire to lead, teach, motivate, inspire, and uplift women started. 

I have been in the Wellness Industry for 20 years and my first job as a Fitness Professional took me to Kenya in the year 2000 and then in 2001 to Tanzania where I ended up staying for 12 years… 

I feel quite lucky that I got to meet and work with so many people from all over the world, and that I made some really special friendships which I still have today. Spending most weekends on the local white sandy beaches and islands was the norm; and I got to travel internationally too, to some really spectacular places, which is where I got the travel bug and a desire to live in and experience difference places in the world. 

My name is Debra McCreedy, and I am a Well-Being and Mindset Coach.

My Story

In the time that I lived in East Africa I further trained as a Classical Pilates Instructor, which I love and still teach; and then I studied Specialised Kinesiology a branch of Neuro-Training from Australia, which opened my eyes up to a deeper understanding and a world of knowledge and insight into how our minds and innate intelligence work and this has given me a solid foundation for my work as a coach, combined with many valuable life lessons, and years of experience as an entrepreneur.  

2013 bought me back to South Africa, first to Johannesburg for a few years, and since 2016 I have been based back in Durban... Definitely not my final destination as I know there is an exciting new adventure and experience that lies ahead. 

My friends will tell you that I am a kind, honest, positive, optimistic, and highly motivated individual who can find the golden nuggets and silver lining in any situation. 

When I am not working I love being outdoors and in nature, keeping fit and healthy, cooking a delicious meal over a glass of wine, travelling and spending quality time at home and with the important people in my life.


Brand Values

Love & Kindness  |  Integrity & Honesty  |  Teaching & Sharing  |  Positivity & Inspiration


I love my clipboard, writing to do lists and ticking tasks off and I probably could have been an events planner with my ability to organise and action anyone and anything.


I am a minimalist and love clean, neat, tidy, organised spaces, especially when I am working. 


When I lived in East Africa, I volunteered a lot of my spare time, planning events which raised loads of money for various worthy charitable causes. 


In 2011 I gifted myself with a 3-month sabbatical in the Swiss Alps; this is where I found my happy place and space in the world. 


My love languages are definitely Acts of Service and Quality Time. 


Fun Facts About Me

Are you ready to “Align Yourself” so that you can consistently show up in your business and for your clients in and with your full creative potential?

If so, I would love to connect with you on a complimentary 30 minute Discovery Call, to see if we are the right fit.